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In our blog, you'll find practical tips on local SEO, Google My Business, Google Maps and multilocation strategies.

We'll show you how to specifically expand your local visibility and optimally position your locations. You'll also learn how to make your online presence visible not only to Google, but also to AI systems and large language models — so that your company can be found wherever people search for answers.

Two hands hold a smartphone with the text 'local marketing. 'A pedestrian zone with shops can be seen in the background.
New blog post

Local Marketing: A Guide to Being Visible in Your Neighborhood

It's about being visible to people who are looking for exactly what you offer in your immediate vicinity — and often with a clear intent to buy.

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January 21, 2026
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Local SEO
December 4, 2025
A blue sign with three white symbols stands on the pavement of a quiet shopping street. Above it is the text “Local business directories”, surrounded by small icons.

Use industry directories for your local SEO

For local providers, directories are an important tool for being found by potential customers exactly when they are looking for a service or product near them.

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Local SEO
December 3, 2025
Three colorful cubes with location symbols stand on a stone; in the background there is a large sign with the inscription “Local SEO” in front of a shop.

SEO optimization: A guide for local businesses

For local companies, a well-thought-out SEO optimization a fundamental measure to attract new customers. It is about being visible online when potential customers search nearby for the services or products offered.

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Local SEO
December 2, 2025
A laptop shows a blue graphic with a location PIN and the inscription “SEO for freelancers”; next to it are documents, glasses and a smartphone with a diagram.

SEO for freelancers: Practical guide for local customer acquisition

SEO for freelancers is a sustainable way to receive customer inquiries from your own region in a predictable way and without cold calling.

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Local SEO
December 1, 2025
A blue sign with the inscription “Get more customers” is on a concrete block on an empty street; there are three colorful location pins underneath.

Marketing for local visibility: How to get more customers

Marketing for local businesses is not loud shouting with a megaphone, but a targeted conversation with people in your neighborhood. It's not about the biggest advertising budget, but about being present exactly when someone near you is looking for your services or products.

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Local SEO
November 30, 2025
A small desk calendar with the inscription “Content Marketing Strategy” is on a wooden table; next to it is a laptop with calendar view, a smartphone, a pen and a small model house.

Your content marketing strategy for local companies

What exactly is a content marketing strategy? Think of them not as a rigid set of rules, but as your personal roadmap to success.

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AI-SEO
November 29, 2025
A blue stand with the inscription “Ki Seo Meister...” stands on a wooden table; charts, a laptop and a pen lie in the background.

AI SEO: A practical guide to optimization with artificial intelligence

Under AI-SEO We understand the use of artificial intelligence to perform SEO tasks more efficiently. At its core, AI acts as an intelligent co-pilot that helps us improve websites in search results by analyzing data and suggesting well-founded optimization steps.

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