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In our blog, you'll find practical tips on local SEO, Google My Business, Google Maps and multilocation strategies.

We'll show you how to specifically expand your local visibility and optimally position your locations. You'll also learn how to make your online presence visible not only to Google, but also to AI systems and large language models — so that your company can be found wherever people search for answers.

Two hands hold a smartphone with the text 'local marketing. 'A pedestrian zone with shops can be seen in the background.
New blog post

Local Marketing: A Guide to Being Visible in Your Neighborhood

It's about being visible to people who are looking for exactly what you offer in your immediate vicinity — and often with a clear intent to buy.

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January 21, 2026
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Local SEO
January 20, 2026
A smartphone shows the text 'Optimize Conversion. ' In the background, you can see a busy shopping street with shop windows and passers-by.

Conversion rate optimization for local companies

Conversion rate optimization (CRO) is a systematic process to increase the proportion of visitors who perform a desired action.

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Local SEO
January 20, 2026
A smartphone shows statistics with an upward trend. There is a sign next to it that says “More conversions” in a clothing store.

Conversion rate optimization: A practical guide for local businesses

Conversion rate optimization (CRO) is a systematic process for improving your online presence.

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Google Business Profile
Local SEO
January 19, 2026
One hand holds a smartphone with a graphic of a store and location pin. Next to it is a blue display with the inscription 'Google Local Services, 'with a shopping street in the background.

Google Local Services: A guide for more customers

The term “Google local services” does not describe a single product, but a System of various tools, which Google offers specifically for local businesses.

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Local SEO
January 18, 2026
Shared image: a modern commercial building on the left, a desk with laptop and diagrams on the right. In the middle is the text 'Local SEO vs SEO. '

Local SEO vs SEO: Differences, Objectives, and Areas of Use

The decisive difference between local SEO and classic SEO lies in the geographical focus.

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Local SEO
January 17, 2026
A laptop shows a map view. In the background, there is a sign with the words 'Local SEO Optimization' in front of a shop.

Local SEO optimization: step-by-step guide

A clever strategy leads directly to more calls, more store visits and ultimately to more sales.

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SEO Agencies & Consulting
January 16, 2026
A person holds a tablet with a map view and location markers and points at a sign with the words 'Local SEO Consulting' in front of a shop.

Local SEO consulting: When it makes sense and what it should do

The goal is to give you the knowledge and plan so that your local business is found by the right customers in Google Search and Google Maps.

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