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In our blog, you'll find practical tips on local SEO, Google My Business, Google Maps and multilocation strategies.

We'll show you how to specifically expand your local visibility and optimally position your locations. You'll also learn how to make your online presence visible not only to Google, but also to AI systems and large language models — so that your company can be found wherever people search for answers.

Two hands hold a smartphone with the text 'local marketing. 'A pedestrian zone with shops can be seen in the background.
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Local Marketing: A Guide to Being Visible in Your Neighborhood

It's about being visible to people who are looking for exactly what you offer in your immediate vicinity — and often with a clear intent to buy.

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January 21, 2026
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Local SEO
December 10, 2025
An empty shopping street early in the evening. In the middle is a semi-transparent blue box with the inscription “Successful Local SEO” and a white location icon.

Local search engine optimization: A guide for local businesses

Imagine: A potential customer is just a few streets away from your shop and is looking for exactly what you offer on their smartphone. Right here comes the local search engine optimization into the game.

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Local SEO
Google Business Profile
December 9, 2025
A laptop shows the text “SEO for dentists” with a blue location icon and a star rating. There are dental tools on the table, and there is a container with toothbrushes next to it.

SEO for dentists: A guide to greater visibility in practice

SEO for dentists is the targeted optimization of your online presence so that your practice appears high in Google results for searches such as “dentist in Berlin” or “dental cleaning Hamburg.” It is about being visible to potential patients exactly when they are actively seeking dental help and thus receive more appointment requests.

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Local SEO
December 8, 2025
A large digital information display shows a map and the text “Mastering a Business Directory”. It stands in front of a shop on a shopping street while passers-by pass by.

The business directory entry: A guide to local SEO effectiveness

Anyone who still thinks of the thick, yellow tomes of the past when they hear the term “business directory” is overlooking an important digital tool. Today is a Business directory an effective bridge between companies and their local customers.

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SEO Agencies & Consulting
December 7, 2025
A laptop shows the text “Find an SEO agency” on a blue background. There are charts, notes, a smartphone and an open book on the table.

Finding the right search engine optimization agency: A guide

Choosing a Search engine optimization agency is a strategic decision for your digital business.

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Google Business Profile
Local SEO
December 6, 2025
A laptop is on a wooden table in a shopping street. The screen says “Company on Google” with a yellow location icon.

List your company on Google and get customers

If you want to be visible online with your local store, there is no way around Google. A free Google company profile (formerly known as Google My Business) is the most important first step.

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Local SEO
Google Business Profile
December 5, 2025
A blue sign with the inscription “SEO for tax advisors” is on a spread out map. Behind it, there is a laptop, a smartphone, glasses and a calculator on the table.

SEO for Tax Advisors: A Practice-Oriented Guide to Local Visibility

SEO for tax advisors means making your law firm visible online so that potential clients can find you exactly when they need you. For searches such as “Tax advisor for doctors in Munich” Good positioning is crucial.

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