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In our blog, you'll find practical tips on local SEO, Google My Business, Google Maps and multilocation strategies.

We'll show you how to specifically expand your local visibility and optimally position your locations. You'll also learn how to make your online presence visible not only to Google, but also to AI systems and large language models — so that your company can be found wherever people search for answers.

Two hands hold a smartphone with the text 'local marketing. 'A pedestrian zone with shops can be seen in the background.
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Local Marketing: A Guide to Being Visible in Your Neighborhood

It's about being visible to people who are looking for exactly what you offer in your immediate vicinity — and often with a clear intent to buy.

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January 21, 2026
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Google Business Profile
Local SEO
December 22, 2025
A laptop shows charts and the text “Improve Placement” with a location icon. There is a smartphone with evaluations in front of it, and there are printed charts on the table next to it.

Improve Google's ranking: Prioritized measures

Many companies are struggling with stagnating visibility and don't know where to start to improve their to improve your ranking on Google.

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Local SEO
December 21, 2025
A smartphone with a map view and several location pins floats above a busy shopping street. In the middle is the text “Placement on Google.”

Google placement: How rankings work locally and organically

When we hear from a good Google placement Speaking, we mean visibility on the first page of search results — ideally at the top. Why is that so important? Because you are found right there by potential customers who are actively looking for your products or services.

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Google Business Profile
December 20, 2025
A laptop is standing on a desk and shows the text “Delete company profile” on a blue background. Next to it are a smartphone with charts, another smartphone, documents, a pen and a potted plant.

Delete Google company profile: Instructions and important notes

Before you your Business profile on Google Delete hastily, it is important to understand the consequences.

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AI-SEO
December 19, 2025
A laptop shows charts and the text “AI SEO Strategy” on a blue background. There is a smartphone on the keyboard, and next to it are printed diagrams and a plant.

AI SEO: What's changing and what's staying the same

AI SEO is a term that is becoming increasingly important. But what is behind it?

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Google Business Profile
December 18, 2025
A large blue sign with the inscription “Increase local visibility” stands in a pedestrian zone. A smartphone with a map view can be seen in the foreground, passers-by pass by in the background.

Google Business Profile: Overview, Features, and Best Practices

A Google Business Profile is a free overview that allows companies to control how they are displayed in Google Search and Google Maps. It contains key information such as name, address and opening hours as well as photos, contributions and reviews. A complete profile makes it easier for potential customers to make initial contact.

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Local SEO
December 17, 2025
A smartphone shows the text “Local SEO Tips” with several colored location pins. In front of it, there is a small model of a shop on a table.

Local SEO: Practical guide for better local rankings

Local SEO is the process of optimizing your online presence so that your business is more easily found in local searches.

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