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In our blog, you'll find practical tips on local SEO, Google My Business, Google Maps and multilocation strategies.

We'll show you how to specifically expand your local visibility and optimally position your locations. You'll also learn how to make your online presence visible not only to Google, but also to AI systems and large language models — so that your company can be found wherever people search for answers.

Two hands hold a smartphone with the text 'local marketing. 'A pedestrian zone with shops can be seen in the background.
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Local Marketing: A Guide to Being Visible in Your Neighborhood

It's about being visible to people who are looking for exactly what you offer in your immediate vicinity — and often with a clear intent to buy.

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January 21, 2026
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Local SEO
SEO Tools & Software
November 22, 2025
Unfolded laptop with charts and title “Find SEO Software”

Find the right SEO software for your business

SEO software can be compared to a pilot's cockpit. Instead of navigating the Internet blindly, it provides you with all the important tools and data to steer your website to the top of Google search results.

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Local SEO
Google Business Profile
November 21, 2025
Cover photo with laptop and mobile phone, both show a map and in the background it says “Local SEO tips”

Improve your ranking on Google: 7 actionable SEO tips

A good Google ranking is no longer an optional extra for local businesses, but a business necessity. It is about to be visible exactly when potential customers are actively looking for your services or products in your area. A top position often determines whether your phone rings — or that of your competitor.

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AI-SEO
Local SEO
November 20, 2025
Laptop with map and Google Maps pin in the screen and the title “AI SEO optimization”

AI SEO optimization for local businesses: A practical guide

At the AI SEO optimization It is about using artificial intelligence specifically for search engine optimization. This allows processes such as keyword research, content creation or technical analyses to be automated, analyzed and improved. AI tools act as a strategic partner that helps you complete SEO tasks much more efficiently.

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Local SEO
November 19, 2025
A hand holding a cell phone on a street with the title “More local visibility”

Local SEO Optimization: How to Boost Your Local Visibility

Local search engine optimization is the basis for every regionally active company to survive in competition. It is about being found exactly when a potential customer is actively looking for your services or products in your area — i.e. at the moment when they are about to make a purchase decision.

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Local SEO
SEO Tools & Software
November 18, 2025
Cover photo with the title “Best SEO Apps” in the forground a mobile phone and a laptop with charts on it

Comparing the 12 best SEO ranking apps for 2026

In this comparison, we look at 12 popular apps — from all-in-one suites to specialized local SEO solutions. We rate features based on local tracking accuracy, Google business profile integration, and usability. We are also reviewing pricing models, interfaces to common tools, and support for optimization in Google Maps.

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AI-SEO
November 17, 2025
When laptop is opened, the display says “SEO for AI”

SEO for AI: How to optimize your search engine strategy for the future

“SEO for AI” is about preparing your own website and its content for the next generation of search engines. The core of the approach is to process information in such a way that AI systems such as Google's SGE as a reliable source use for directly played answers.

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