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In our blog, you'll find practical tips on local SEO, Google My Business, Google Maps and multilocation strategies.

We'll show you how to specifically expand your local visibility and optimally position your locations. You'll also learn how to make your online presence visible not only to Google, but also to AI systems and large language models — so that your company can be found wherever people search for answers.

A laptop on a desk shows the text 'answer reviews' with multiple stars. Next to it are a pen holder, a plant and a notebook.
Neuer Blogpost

Responding to Google Reviews: A Guide for Businesses

Every single response, whether to praise or criticism, is a direct investment in your reputation.

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January 25, 2026
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Google Business Profile
Local SEO
January 23, 2026
A laptop with an analysis dashboard is on a table in front of a shop. Next to it is a blue display with the inscription 'Master local search'.

Google My Business and SEO: Eine Anleitung zur Dominanz in der lokalen Suche

The connection between your Google company profile and SEO is central to your visibility on site.

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Local SEO
January 21, 2026
Two hands hold a smartphone with the text 'local marketing. 'A pedestrian zone with shops can be seen in the background.

Local Marketing: A Guide to Being Visible in Your Neighborhood

It's about being visible to people who are looking for exactly what you offer in your immediate vicinity — and often with a clear intent to buy.

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Local SEO
January 20, 2026
A smartphone shows the text 'Optimize Conversion. ' In the background, you can see a busy shopping street with shop windows and passers-by.

Conversion rate optimization for local companies

Conversion rate optimization (CRO) is a systematic process to increase the proportion of visitors who perform a desired action.

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Local SEO
January 20, 2026
A smartphone shows statistics with an upward trend. There is a sign next to it that says “More conversions” in a clothing store.

Conversion rate optimization: A practical guide for local businesses

Conversion rate optimization (CRO) is a systematic process for improving your online presence.

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Google Business Profile
Local SEO
January 19, 2026
One hand holds a smartphone with a graphic of a store and location pin. Next to it is a blue display with the inscription 'Google Local Services, 'with a shopping street in the background.

Google Local Services: A guide for more customers

The term “Google local services” does not describe a single product, but a System of various tools, which Google offers specifically for local businesses.

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Local SEO
January 18, 2026
Shared image: a modern commercial building on the left, a desk with laptop and diagrams on the right. In the middle is the text 'Local SEO vs SEO. '

Local SEO vs SEO: Differences, Objectives, and Areas of Use

The decisive difference between local SEO and classic SEO lies in the geographical focus.

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